So you’ve taken the plunge and set up pages for your business on Facebook, an account on Twitter, Pinterest & Instagram and you think you might have a Google+ account… Maybe? What next?
When you finally get started, you may get that feeling of being overwhelmed, quickly followed by an affirmation that “I can’t spend all day on social media”. Don’t worry these quick tips will show you how often to figure out what’s important
Google constantly updates and refreshes its algorithm so your website’s rank will often fluctuate – sometimes from day to day or week to week. This can even happen within just one day, your site can rank in several different positions for the same keyword. Ranking changes within a day are usually just a couple of positions up or down, but over the course of a month, your ranking can fluctuate dramatically for a single keyword (15th to 3rd).
In the UK almost 89% of all internet searches are done on Google, this actually increases to 93% when using mobile devices. Whether you like it or not Google needs to be considered when you planning online activity.
Social Media has to be one of the biggest time-killers of any activity. Completely useless! That is if you approach it like most businesses.
Search engine optimization (SEO) and social media marketing are both needed to grow a business. But, there’s a debate as to which is more important.
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