Not sure how to measure whether your SEO efforts are effective or not? Digital Jumpsuit would like to share some of the metrics you should be looking at to determine how effective your SEO is and what you should focus on, thanks to SEMrush.
Content is key as Bill Gates once famously said, so you need to be good at crafting blog posts if you want to get ahead in your marketing. Google also sees it as a very important ranking factor as it determines how relevant your web page is and what it should be ranking for. Digital Jumpsuit has dug up this amazing guide that explains how you can spend less time writing blog content and more time with your customers!
The boundaries between White hat, grey hat and black hat SEO can sometimes be unclear, however, it is critical that each term is fully understood before implementing a new strategy or testing a new technique.
The way SEO strategies are created has changed significantly over the past 10 years, especially when it comes to keyword research and content targeting. You’d plan to target short and generic keywords like “SEO services” and “Digital Marketing Consultant” and your website would cover all the nuances of the topic, but those days are gone. Today, search engine algorithms focus less on your keyword densities when deciding where to rank your website and more on the quality and, most importantly, the relevance of the content on your website in regard to user intent.
Voice search is something most people wouldn’t have used a few years ago, it seemed so futuristic. Yet, here we are today with Google Assistant, Siri, Alexa and Cortana, just to name a few voice assistants that now help us with everyday tasks. The way we search the web is always evolving and voice search has seen a massive rise in popularity over the past few years.
We have discussed the benefits of Facebook chatbots, how to set up a Facebook chatbot and tips for making the perfect chatbot in previous blog posts. Now, let’s discuss how you can drive customers to your Facebook chatbot.
For the third instalment of our series on Facebook chatbots, we wanted to share some tips for creating the perfect chatbot for your business. The key to most of them is making your chatbot seem as human as possible, so these tips are some things you can do to give your chatbot the human touch!
There are many different tools available that can help you to set up a chatbot yourself that don’t require you to have any complex technical knowledge. Some of the low-cost tools you can use are Chatfuel, Botsify and Sequel.
You should always be finding ways to improve your Facebook marketing strategy and one area you might not be aware of is Facebook chatbots. As a digital marketing agency, we would like to introduce you to how they can benefit your business and why you should consider using them for in your social media campaign.
Search Engines have come along way since you have to tell them to submit your website to them, as search engines crawl every inch of the internet and your site should be shown in the search results within a week, sometimes sooner, if you do some basic link building such as sharing your website onto Facebook, Twitter and all of the other social media platforms.
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